Prototyping should be an iterative process. Much of the readings listed proved that creators who repetitively created many versions of their ideas always outperformed those who focused on one idea.

When receiving feedback, is is best to present options to your testers:

  • They will be better at understanding what they want if they have something to compare
  • They won’t feel that they have to “like” the only one, so they will be more constructive

Should you give people what they think they want or what they actually want? (but don’t know it?)

Pop – Prototyping on Paper for iPhone


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